01
whereambitiontakes form.
MTIC is a digital studio for websites, applications and AI products — strategy, design and engineering under one roof.
02 — Selected work
seven concepts,seven voices.
Self-initiated studies in brand, product and interface design. No clients, no invented results.Self-initiated studies in brand, product and interface design. No clients and no invented results — each one shows how we think when the brief is ours.
02
Forma — a studio, published as a monographArchitecture · Editorial · Concept work
03
Mono — money, reduced to what mattersFintech · Mobile product · Concept work
04
Noiré — a fragrance house that speaks quietlyLuxury commerce · Concept work
05
Synq — automation you can readAI · Enterprise SaaS · Concept work
06
Solis — a small hotel above the seaHospitality · Booking · Concept work
07
Halo — a calmer evening, one breath at a timeWellbeing · Mobile app · Concept work
03 — Capabilities
what we make.
Five disciplines, one team — we plan the mix with you.Five disciplines, one team. Most projects use three or four of them — we plan the mix with you, not for you.
Marketing sites, editorial platforms and online stores, art-directed and built to be fast, findable and accessible. Content teams get a CMS they actually enjoy using.
Art direction · CMS & content modelling · E-commerce · Performance & SEO foundations · Accessibility · WCAG 2.2 AASubscriptions, roles, onboarding and the design system that keeps a growing product coherent — designed and engineered as one piece.
Product strategy · Design systems · Multi-tenant architecture · Billing & subscriptions · Product analyticsSeen in05 Synq
Assistants, document processing and workflow automation connected to the systems you already run — with evaluation and human review built in from the start.
AI features & assistants · Search over your own data · Workflow automation · Software integrations · Evaluation & guardrailsSeen in05 Synq
04 — Approach
Digital work is judged twice — the moment it is seen, and every day after, when it is used.
- i.
Clarity first
We decide what something is for before deciding how it looks.We decide what something is for before deciding how it looks. Most problems are solved in the brief. - ii.
Craft you can feel
Details are where quality becomes visible.Typography, timing, the state of an empty screen. Details are where quality becomes visible. - iii.
Engineered to last
The code gets the same care as the interface.Fast, accessible, maintainable. The code gets the same care as the interface. - iv.
Measured by the business
Every decision ties back to a goal.A beautiful site that doesn't move the business is unfinished. Every decision ties back to a goal.
MTIC was founded by Marko Tičinović.About the studio →
05 — Process
how it unfolds.
- 01
discover
Workshops, research and an honest audit of what exists. We agree what success means.You get — brief, scope, plan - 02
design
Direction first, then every screen and state — prototyped and tested with real content.You get — direction, prototypes, system - 03
build
Engineering in short, visible cycles, with working software to review throughout.You get — staging builds, demos - 04
launch
Performance, accessibility and analytics checked before anything goes live.You get — launch, handover - 05
evolve
Measure, learn, improve. Good products are shaped as much after launch as before.You get — support, iterations
- 01
discover
Workshops, research and an honest audit of what exists.brief · scope · plan - 02
design
Direction first, then every screen and state, tested with real content.direction · prototypes · system - 03
build
Short, visible cycles with working software to review throughout.staging builds · demos - 04
launch
Performance, accessibility and analytics checked before going live.launch · handover - 05
evolve
Measure, learn, improve — products are shaped after launch too.support · iterations
06 — Contact
the next frameis yours.
Tell us what you're building. A few sentences is enough.Tell us what you're building. A few sentences is enough to start a good conversation.